Saturday, August 31, 2013

Inside or Out? Artists can choose at this year's Colorfest!

Cobden Community and Business Association
Cobden Village Square, October 12, 2013, 
10 am – 5 pm
  
Plenty of space available to display your work, in outdoor setting. So bring your table, chair [and tent or umbrella]; set-up starts at 9 am.

Lunch provided to vendors by CCBA.

Display fee $20.

Contact numbers for information & registration:
Joe  (618)  614-2732   
Ray  (618)  525-2531
Sandi   (618) 893 – 2233





A Colorfest of Arts Show
Anna Arts Center, 117 W. Davie St., Anna, IL 62906

October 11, 12 & 13, 2013    ( Fri.  6 – 9,  Sat. 11 – 5,   Sun.  1 – 4 )

All regional artists are invited to display their work at the “Colorfest of Arts”. Space will be allocated on first-come, first-serve basis – all work will be displayed inside.

Members of RRVAA may display their work for free.  Non-members - $15. 
RRVAA membership is $25 – application  at http://rrvaa.wordpress.com/.

Artists may elect to sell any items during the show.  20% commission fee
goes to the Anna Arts Center.  RRVAA will sell items in absence of artist.

      Sponsored by the River to River Visual Arts Association
For more information & application, contact:
Nancy Young,  Art Fair Coordinator
·       email: nancy_young63@yahoo.com
·       or  r2rvaa@gmail.com

Aug. 28 arts marketing workshop yielded fresh ideas



Artists, entrepreneurs and community leaders gathered at The Old Feed Store in Cobden Aug. 28 in round-table discussion about arts marketing.

Panelists Aimee Wigfall, of the SIU Small Business Center,  Amy McMorrow Hunter, a technology transfer associate at SIU and Emily Kircher, fiber artists and owner of EKRA opened the forum by discussing of some of the highpoints and challenges artists face, which included balancing creating and marketing time, developing self-discipline, and loneliness caused by working in isolation.

Selling art is about creating relationships, Wigfall said.

“The connection has to be real,” she said. “It has to come from your heart for people to connect.”

Kircher, who specializes in creating rugs from recycled materials, said she posts pictures of her works-in- progress to generate interest.

“I’ll explain that the rug is being made from a vintage sheet I found in a thrift store,” she said.

McMorrow Hunter said using social media, especially Facebook, is critical to today’s artist
“You can keep your posts short on Facebook,” she said. “They don’t need to be long and involved.”

Wil Maring, a musician/songwriter and painter from Cobden said it was important to create a personal connection to your art as a part of the marketing plan.

“People marvel that you can just paint something.  They want to know more about you,” she said.
The workshop, “Maximizing Creative Time by Optimizing Marketing and Other Business Efforts” was part of the SIU “Imagining Geographies: Land, Lives and Arts of Southern Illinois” initiative, a year-long project in which SIU partners with civic organizations to examine the history, present day and future of the region.
In addition to talking about art marketing and online media, the group also discussed ways southern Illinois could be developed to meet the needs of artists.

Renee Dillard, a fiber artist from Makanda, said that one of the problems artist encounter when marketing their work in southern Illinois is the low ratio of artists to art consumers. 

“The area lacks a robust consumer base due to low population density and the effects of the recession on the tourism industry,” she said.

Dillard also said artists in the region need to aggregate and create a confederation of art associations.
“Everyone is trying to lift the burden with their own small resources,” she said.

Marie Bukowski, the new director of the School of Art and Design at Southern Illinois University Carbondale, said getting businesses involved in promoting locally created art was beneficial to both shop owners and the artists.

Bob Hageman, owner of anthill gallery & vintage gifts in Cobden, said he’d like to see a focus on linking artists with the area’s venues and the tourist traffic.

Maring said that she not only markets her art through social networking but creates an excitement for the area by writing short posts about its beauty.


“Tourists are crucial for visual art and music,” she said. “Everyone can work on branding the region through social networking.”

BLack Door Gallery hosts ManArt in September and October

Hi everyone,

BLack Door Gallery hosts ManArt September and October!
Come join us at BLack Door Gallery for counter part of Feminine Perspective.. ManArt
First Friday (September 6th and October 4th, 2013) from 5-9pm and by appointment.

Look forward to seeing you at ManArt.

Craig



Craig Thomas
BLack Door Gallery
(573) 225-7734

Wednesday, August 28, 2013

Artist Workshop at the Old Feed Store in Cobden Takeaway


August 28th, 4:00 – 6:30 pm, Old Feed Store, Cobden.
Maximizing Creative Time by Optimizing Marketing & other Business Efforts

The aim of this gathering is to provide participants with updates and tips about how various business actions and media strategies can be used efficiently and effectively to advance professional and economic involvement in the arts. 

4:00 - 4:15   Introductions.  Sharon Wittke and Peter Lemish
4:15 - 5:15    Maximizing Creative Time by Optimizing Marketing and Business Efforts.  Panel of artists and media specialists, with open discussion.
Break
5:30 - 6:30    Discussion of next steps, including October 12th event.     
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
OPENING PANELISTS
Aimee M. Wigfall – Photographer.          

Amy McMurrow-Hunter: - Arts Promoter
Shawnee Wine Trail - Shopping in the Hills
Southern Illinois region - Bleeding Hearts Photo Contest, Heartlandarts.net

SIU Technology Transfer Program: http://techtransfer.siu.edu

Emily Kircher  -  EKRA:  Emily Kircher Recycling Artist                      
Online store: www.ekra.etsy.com
Facebook page: Search “Emily Kircher Recycling Artist”       
*Blog (outdated, www.etchouse.com/ekra)

Sharon Wittke – Hobby Artist

PANELIST NOTES:

1.     What are some of the highpoints and challenges in your pathway as a working artist?  
AIMEE:   
             Highpoints:    Working with clients throughout the creative process.
Providing actual experience of having photos taken.
Enjoying editing process and developing an image to its fullest potential.

             Challenges:   Time: working full-time + 2 kids + husband + home = little time for photo business.
        Marketing blocks-working through creative barriers to define target market, clients
                              Work flow: Develop efficient workflow for image processing, bookkeeping, database.
                              …… Did I mention, time?

AMY:                     
Highpoints:  Appreciation by artists for work I was doing (promotion, marketing, etc.) which was helping them get sales, and watching people (including myself) enjoy the artists' work.  

Challenges:   As an intermediary, cash flow (a more collaborative/sharing model would be helpful) and
obtaining content/stories for marketing materials.  Previously no use broad distribution pipeline [below] - focused on traditional (website, PR), time-consuming marketing tactics.

EMILY:  
Highpoints:    Being my own boss  ~  Getting to be creative everyday.
Challenges:   A working artist has to wear all the hats of a business owner   (ie. Creative director, bookkeeper, marketer, etc).

                        Working in isolation can sometimes be lonely.
                        Working on art can be repetitive and might lead to repetitive stress injuries.

SHARON:        
Highpoints:    As hobby artist, rather than full-time artist, I do not rely on income generated from art sales.  So, I do not have pressure to produce & market products of a working artist.

Luxury of being able to create what I want most of the time
Challenges:   Time management. 

2.  What are the challenges involved in balancing creative and marketing work?
SHARON       I resent the time needed to market my work, as it interferes with my art production.  I’d rather paint than sit at a computer, so I have a semi-permanent “Please pardon the mess – Website Under Construction” message on my website.

I sell all my work at local galleries and on Etsy. Clients are unable to purchase directly from my website, because I don’t have time to check it constantly.  Thus, my website serves as a place to view samples, and then purchase an item on Etsy.

Learning to price work so that it’s marketable but also rewards the artist is a critical skill.





AIMEE           Time is small factor b/c my photography business is not so busy to limit time to create marketing pieces;

                       Creative blocks in developing marketing pieces that keep me from marketing at all.

EMILY           Desire to make, be creative while the marketing side of things might seem tedious and boring.
The trick is to make your marketing work part of your creative work:
·        Develop your own style of marketing
·        Share your creative process and ‘in progress’ photos as part of your marketing.

AMY              I believe it's mainly a matter of discipline, or making it part of the routine.  In my experience, you have to have a clear goal with marketing activities (e.g. increase Twitter followers, get event attendees, sell products), and spend time on activities that drive traffic to that goal.  Note the activities/number needed to reach the goal, and work/check progress regularly. 


3.     What tips can you recommend for successful marketing of your creative work?

SHARON:    If you are hesitant to use online techniques for marketing your art because you lack computer skills, either take a class, engage a tutor, or figure out a way to pay or barter with someone to market your work online. 

Don’t look at marketing as necessary evil - apply your creativity to marketing;

ETSY is a godsend for many artists…but explore other options, too.


EMILY:          Develop an online presence, for example: 
§ Online store (ie. Etsy, Goodsmiths, Artfire)
§ Social Networking (ie. Facebook business page, Twitter, Pintrest)
§ Write a blog

Be your own biggest cheerleader.
                       Always carry business cards that have pictures of your work.
                       If you make something you can wear, always wear it.
Develop your own marketing style and voice.

AIMEE:         Know target market & where to find them; how many? what do they read? hangout?
                       Use social media to your advantage, but:
·          Don’t get bogged down with it;
·          Devise a plan for posting and management of it;
·          Don’t depend on it solely.

Make sure you use good images, not poorly lit, grainy, or color-casted images.

Have functional website.  Getting too bogged down with it can eat away at your creative time, business mgmt time, and effective marketing time.

If you hate it, outsource it.
AMY:    Automate as much marketing as possible to keep people interested, then you can spend more time actually interacting with people (leading to more sales).   Here's an example of a way to set it up (and it's using free tools).  People online want regular updates/content/photos, etc.; each update doesn't have to be a novel or a new universal insight.

To build/maintain audience, set up a distribution pipe for your blog posts: 
1.        Blog (briefly) on a regular basis/as often as possible (Blogger.com - Google) about your art/products/shows/events, etc. --> [From here everything's automated once set up using the blog's automatically generated RSS feed. Setting up a broad distribution network allows people to find out about you according to their preferences.] --> 
  • RSSinclude.com (blog posts embedded into any webpage) --> 
  • Twitterfeed.com (blog posts sent automatically to Facebook, Twitter, etc.) --> 
  • Facebook/Twitter accounts--> 
  • Newsletter (Mailchimp.com provides pages and links for you to develop a mailing list, and automatically sends out newsletters to your mailing list based on blog RSS or Twitter feed as per the schedule you set up). 

2.        Check regularly (daily, weekly) to respond to your audience if necessary. While your online audience grows, spend your time making more of your art, and participating in more events (or distribute in more shops/galleries) to sell your products while providing your online contact points.

3.        This is the very top level, and can develop into a much more audience/individual focused strategy over time (e.g. learn people's interests, develop groups, reward customers or visitors, etc.).

4.        If this type of strategy doesn't work for you, find a successful artist and copy what they do, or visit the links provided and read about what other artists are doing.

Tuesday, August 13, 2013

ECO ART AND ARTISAN FAIR

ECO EXHIBITOR FAIR FORM
Artists and artisans are leading the way for communities to develop environmentally responsible economies. They are offering creations and products that culturally enrich comunity life, provide economic advancement on a local level and pioneer environmentally responsible practices.

The University Museum has organized the ECO Art and Artisans Fair to help stimulate the continuance of regional artists and artisansadvancing green techniques. This fair is designed to provide a venue for the sale of your creations,communicate with the public about the strides artists and artisans are making for the local environment and build knowledge in the arts community of what is possible with creating in an ecologically friendly way.

WHEN:  September 28, 2013   11 a.m. - 5 p.m.
WHERE:  University Museum, Southern Illinois University Carbondale

All artists and artisans are welcome to participate, whether you are an early adopter of green techniques or just starting to explore how your work can be more eco friendly, this event is to be an arts community builder .

The ECO Art and Artisans Fair will take place under the Faner Hall Breezeway outside the University Museum on the Southern Illinois University Campus in Carbondale Illinois. The breezeway is an excellent location on a brick surface with good light but also protection from the elements with an overhanging roof. The time of the ECO Art and Artisans Fair corresponds with events bringing people to Carbondale including the Saturday morning farmers market, SIUC parents weekend and an SIUC Saluki Football Game in the evening.

The ECO Art and Artisans Fair will also feature music, food, eco art activities, demonstrations and involvement from campus groups. The event will have a featured guest artist David Edgar from Charlotte North Carolina, demonstrating his techniques for transforming recycled plastics into fantastical fish installations.

We hope you can be a part of our event and share your work with Carbondale and the Southern Illinois University community. Entries will be reviewed upon receipt by the University Museum staff once your entry is approved you will be notified immediately of your booth space. Entries will be accepted until September 28 or until all positions are filled.

For more information or to apply for the event contact:

Nate Steinbrink, Curator of Exhibits, University Museum
phone: 618-453-7413
email: nstein@siu.edu

Two Exhibits Now Showing at Anna Arts Center

Strictly Digital Photography Exhibit

Starting Tuesday, Aug 13, the hours for your viewing pleasure is from 4-6 pm!

·         76 Individual Photographs

·         22 Entrants including photographers from Carbondale, Cape Girardeau Missouri, Swansea Illinois and various other parts of the region.

·         Awards: Tom Bell of Makanda – Best Of Show ($200) and Best Of Black And White Category ($50).  Bell entered several impressive poster-sized black and white photographs.

·         David Hammond, a board member of the Marion Camera Club, and a resident of Goreville won the Best Of Nature Category.

·         Brett Crow of Cape Girardeau entered three photographs and was winner of the Portraits, People, and Events Category.

·         Dan Owens of Anna won the Best Of Landscape Category.

·         Glen Bishop of Jonesboro won Best Of Manipulated Photographs with a photo featuring a cottonmouth that was taken at the Silvermines Recreational Area in southern Missouri.

·         Seven $20 Merit Awards were presented.  Dan Owens of Anna won two Merit Awards, one of which was for an interesting 3-D landscape accompanied by 3-D glasses for viewing.  Other winners were Eldon Benz of Carbondale, Steve Johnson of Anna, Cindy Allen of Anna, Connie Morgan of Carbondale, and Glen Bishop of Jonesboro.

·         3 of the photos have already been purchased with a 20% commission going to the Anna Arts Center.



What’s Hatching in Union County?

Exhibit is Open from 9-12, noon and 4-6 pm.

·         Exhibition displays 42 roosters, chickens or hens by 31 artists from Southern Illinois.

·         Linda Clutts won the Best of Show by creating a life size chicken in a rocking chair and reading the Gazette Democrat.

·         2-D Adult category, Tie for First place by Joan Miller’s oil painting of two roosters  and Kathy Cotton’s digital rooster, Second place was Janet Bixler’s two roosters in their pen, and Third place was Carol Dooley’s water color of three roosters.

·         2-D, age 12-18 category, Amanda Hawk’s pencil drawing of a rooster won First place.

·         2-D age 4-11 category, Aidan Whitemountain took First place with his ink drawing of the Chicken Pen and Second place with his tempera painting of a rooster. Third place went to Rose Whitemountain with her oil pastel picture of The Yard of Chickens.

·         3-D Adult category, Susan Steck won First place with her quilt wall hanging of roosters and chickens and Second place with her rooster banner made with beads.  Third place went to Linda Clutts display of chickens reading the Monday’s Pub.

·         3-D age 12-18 category was won by Mackenzie Bryant with her paper mache’ rooster.

·         3-D age 4-11 category winners were First place by Aidan Whitemountain’s Chicken Duck Man, Second place by Clint Westermark’s paper mache’ chicken, and Third place by McKenna Hickey’s mask.

·         Merit Awards:  Charlene Kozora, Josh Shearer, Rita Laminack, Max Castle, and Alexis Hammock.

Thursday, August 8, 2013

"Colorfest of Arts Show" at Anna Arts Center in October

A Colorfest of Arts Show
Anna Arts Center
117 W. Davie St., Anna, IL 62906
annaartscenter.com 
Sponsored by the
River to River Visual Arts Association
cropped-logo.jpg
Union County Colorfest Weekend
October 11, 12 & 13, 2013
Fri.  6 – 9    Sat. 11 – 5    Sun.  1 – 4

All regional artists are invited to display their work at the “Colorfest of Arts” Show Oct. 11, 12, and 13 at the Anna Arts Center.
As part of this year’s Union County Colorfest activities, River to River Visual Arts Association is holding this show in conjunction with the Center’s production of “Canteen,” a play about WWII hospitality center.
Space will be allocated on a first-come, first-serve basis.
For more information, visit rrvaa.wordpress.com